VANS: 50th Anniversary Brooklyn

KEY ELEMENTS

Tasked with creating an event to celebrate the Vans legacy for their 50th Anniversary celebration, A-OK executed a buildout to highlight brand heritage, pillars, and the anniversary campaign. We managed event flow, curated the food and beverage offerings, and made every inch of the space interactive and ‘grammable. Performances by top performers, including Nas, Erykah Badu, Wu Tang Clan, and more made for an unforgettable night celebrating a truly iconic American brand.

VANS tasked us with bringing to life an event to embrace and celebrate VANS' unique history and brand with an impeccably organized and executed effort. Working directly with Vans and their creative team, we executed an ambitious buildout to highlight heritage, brand pillars and the 50th anniversary campaign within the context of a live NAS concert.

BIG WINS

 

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